Paid Advertising

Smarter Bid Prices for Programmatic Ads

For advertisers and agencies buying display and video ads through a bidding platform. The AI studies your bid logs to learn how often each bid price wins for each placement and time of day, and keeps an up-to-date best-bid curve so you stop overpaying for impressions.

  • Free scoping assessment first
  • Inspected before it goes live
  • Monthly or every 3 months, or yearly
  • 3–6 days build time, once your material is in

What you get

  • Connection to your bidding platform's log exports
  • AI win-rate model per inventory segment and time of day
  • Best-bid price curves refreshed daily
  • Bid recommendations pushed to your bidding platform or team
  • Overpayment report by placement
  • AI weekly summary of cost changes

How your order runs, after you choose a plan

  1. Questionnaire

    You answer a short questionnaire about your business, your goals and your style.

  2. Five sample concepts

    We prepare five sample directions built from your answers — designs, personalities, layouts or setups, depending on the service.

  3. You choose or mix

    Pick one, or mix them — for example the colours of one with the layout of another.

  4. Upload your material

    Send your logo, photos, prices and texts. We use only what you give us.

  5. We build it

    Our specialist AI team builds the complete service from your choice and your material.

  6. Quality inspector

    An automated inspector checks the work. Anything that fails is rebuilt before you see it.

  7. Live

    A website goes live on your own domain; everything else arrives in your dashboard.

The five samples usually arrive within minutes. Each service's build time is counted from the day your questionnaire and material are complete.

How it works

What it does for you, every day, once it is live.

  1. 1Reads new bid and win-or-lose logs from your bidding platform daily
  2. 2Updates the chance of winning at each price per placement and hour
  3. 3Recommends the bid price that balances cost and volume
  4. 4Flags placements where you consistently overpay

Connects to

Connected to the tools you already use.

bidding platform logsad server reports

How we deliver it

Your own AI model, hosted and run by us
We train it on your own data and run it for you: you use it from a private page in your account, with a plain reason next to each answer and a report of how accurate it is. If it cannot beat a simple baseline, we tell you instead of delivering it.
When we finish, bid curves refresh daily from your own bid logs, with recommendations applied in your bidding platform.
Every plan keeps it live and includes care rounds every month — changes, fixes and help; a bigger plan includes more.

Choose your plan

Every plan includes the complete service. A bigger plan adds AI usage, care and capacity.

How you pay

Pilot

Start small
$59/mobilled monthly
$177every 3 months= $59/mo
$708a year= $59/mo
  • The complete service is included in this plan.
  • Included every month — Model refreshes: 30More when you need it: $9 for 7 extra ($0.02 each)
  • 2 care rounds a month — changes, fixes and help
  • Assistant: up to 40 chats a day
  • Jobs worked on at the same time: 1
Choose Pilot

Start

$109/mobilled monthly
$327every 3 months= $109/mo
$1,308a year= $109/mo
  • The complete service is included in this plan.
  • Included every month — Model refreshes: 75More when you need it: $9 for 7 extra ($0.02 each)
  • 4 care rounds a month — changes, fixes and help
  • Assistant: up to 100 chats a day
  • Jobs worked on at the same time: 2
Choose Start

Growth

Recommended
$189/mobilled monthly
$567every 3 months= $189/mo
$2,268a year= $189/mo
  • The complete service is included in this plan.
  • Included every month — Model refreshes: 180More when you need it: $9 for 7 extra ($0.02 each)
  • 8 care rounds a month — changes, fixes and help
  • Assistant: up to 300 chats a day
  • Jobs worked on at the same time: 4
Choose Growth

Scale

$359/mobilled monthly
$1,077every 3 months= $359/mo
$4,308a year= $359/mo
  • The complete service is included in this plan.
  • Included every month — Model refreshes: 450More when you need it: $9 for 7 extra ($0.02 each)
  • 22 care rounds a month — changes, fixes and help
  • Assistant: up to 1,000 chats a day
  • Jobs worked on at the same time: 8
Choose Scale

Bigger than Scale? Enterprise is quoted after a free assessment.

Monthly plan — pay one month at a time; it renews every month and you can cancel any time.
Every 3 months — three months paid at once at the same monthly price; renews every 3 months, cancel any time.
Annual — 12 months paid at once, price locked for the year.
Change plan any time — move up for more usage, higher limits, more care and a bigger ad budget; add-ons on top when you need them.
How much will you use? Find your size
What your price covers
  • Built on your business — your data, rules and tools — by our specialist AI team, not a generic template.
  • Every delivery passes our quality checks before you see it: tested, working and documented.
  • On a monthly plan, the AI usage is included up to your allowance, so your bill is predictable. Beyond it you pay only the rate shown, or move up a size.
  • On every plan: we keep it live and running, improve it each month from its own results, and your monthly care rounds cover changes, fixes and help.

Included in the price

  • The service built for your business and running (or delivered)
  • A working model app: upload rows, get answers with reasons
  • A plain-language model card with measured accuracy
  • Drift monitoring and retraining advice
  • Changes after delivery: rounds of care included

Extras

Tick what you want on top; the total updates as you go.

Total
Continue with these extras

What we need from you

We use only what you give us — we never invent your details.

  • Which bidding platform do you use?
  • Can we access bid-level logs?
  • Which campaigns and placements matter most?
  • May recommendations apply automatically?
  • What cost and volume goals do you have?

Your data stays yours.

The promise, in plain words — and each part is built into how we work, not just written here.

Encrypted, per customer

Everything you send us is encrypted with keys that belong to your account alone.

Used only for your service

Your files and answers are used to build your service — never for another customer's work.

No outside AI without approval

Data you mark confidential is not sent to any outside AI service we have not approved. By default it is handled only by our own tools.

Delete everything, any time

From your account you can delete everything you sent us and everything built from it. Your keys are destroyed, so even backups become unreadable, and you get a deletion receipt. Only the invoice records that accounting law requires are kept.

Add-ons & upgrades

Start with the build, then add what you need — anytime.

Usage top-up — Model refreshes: 7
Extra usage for this service (Model refreshes), added to your plan. Valid for 12 months and used only after what is already included runs out.
More of it (extra pages / posts / pieces / keywords / campaigns)
Add more of the deliverable — extra pages, posts, articles, keywords or ad variants.

Built for your sector

Enterprise programmatic advertisersCreative & Marketing AgenciesPublishers

Ready to see it built on your business?

Start with a free scoping assessment — we scope it and quote before you commit.

From $59/mo
Get started →